Privacy Policy

Palmera - watchpalmera.com - Effective August 26, 2026

Palmera is a product of Novora Ventures, LLC, a Florida limited liability company ("Novora," "we," "us"). This policy covers watchpalmera.com, our product feedback surveys, and the Palmera companion app for iPhone: what we collect, how we use it, who receives it, how long we keep it, and the choices you have. Questions any time: support@novoraventures.co.

What we collect

On the waitlist. When you join the waitlist, we collect what you submit on the form: your email address, your name if you provide it, the kind of space you have, the features you are interested in, your price expectations if you share them, and your contact preferences, including whether you are open to a conversation and how to reach you.

Feedback survey responses. During our beta program we invite testers and their guests to complete a short feedback survey, reached by scanning a QR code on a Palmera screen or a printed card, or through a link we email to beta testers. The survey asks for your opinions about the product. It does not ask for your name, email address, or other contact details, and responses are not linked to your identity unless you choose to include identifying details in an open comment. Each survey link carries a short source code that tells us only how you reached the survey; it does not identify you.

Your account. We use Clerk, a third-party identity service, to sign you in. You give Clerk your email address and Clerk sends you a sign-in code. We do not store a password because there is not one to store.

Your screens. When you set up your screens, we store the name you give a screen, your venue name, the tiles you choose and how you arrange them, and anything you type into them: welcome messages, your own name and phone number if you add them so guests can reach you, house details and rules, wifi network name and password (with your choice of showing it on your screen as text, as a scannable join code, or both, when you choose the join code, our servers combine the network name and password into a standard wifi join image and serve that image to your television), restaurant and local recommendations, facts about your place, guest names together with guest headcount and guest status, and your tile settings that are neither typed text nor layout, such as Skywatch settings and the sports teams and leagues you select.

Screen location. When you pair a television, you either let the app use your phone's location or you type an address. When you allow location access, the app sends your device's precise coordinates; our servers round them to approximately 100 meters - roughly a city block - before storing, and nothing finer is ever stored or logged. We also store a time zone. If you type an address instead, no device location is sent at all: the typed address leaves your phone once, goes to the United States Census Bureau's public address lookup to be converted to a map point, and is then discarded - never stored and never logged. The same applies to each address you type for a restaurant or local-pick map pin, up to twelve per screen, which are the addresses of places you recommend rather than your own. For each, we store only the resulting approximate map point, together with the name and category you typed. We use the resulting approximate location to show local weather, radar, nearby events, and other location-relevant information on the screen.

Pairing credentials. When a television is paired to your account, we issue that television a credential so it can receive your screen's content. On our servers we store it in hashed form.

Information about people who are not the account holder. Palmera screens are meant to greet and inform guests, so hosts type other people's information into them - a guest's name on the Guest Board or in a welcome message, an occasion, a note. That information appears on the screen exactly as the host entered it, and we store it as part of the host's screen setup. If you are a host, only put someone's name on your screen if you are comfortable they would be fine with it, and take it down if they ask - editing or clearing it in the app removes it from the screen and from our live systems. The app declares name collection on its privacy label because hosts type other people's names onto screens; we never ask for your own name to create an account. If your name appears on a Palmera screen and you want it removed, ask the host, or email us at support@novoraventures.co and we will help.

Collected automatically. Our website platform (Wix) collects standard technical data when you visit, such as IP address, browser and device type, and pages viewed, using cookies and similar technologies. Our survey provider (Tally) likewise collects the standard technical data needed to operate and protect the survey form.

We do not use analytics, advertising, or tracking of any kind in the app. It links exactly one third-party component - the sign-in service - and contains no analytics, crash-reporting, advertising, or attribution software of any kind. There are no advertising identifiers and we do not track you across other apps or websites.

How we use it

We use waitlist information to manage early access and contact you about Palmera. We review survey responses, individually and in aggregate, to guide product, design, and pricing decisions. We use your account, screen setup, and location for running your screens. We do not sell your personal information, we do not use it for third-party advertising, and we do not build profiles from it.

Who we share it with

Service providers that operate parts of Palmera on our behalf, each processing information only to provide its service to us:

Clerk - holds your email address and session information for sign-in.
Ably - carries the live updates between our servers and your televisions.
Render - hosts our servers and database, and as our host processes ordinary connection metadata, including IP addresses.
Wix - hosts this website and stores waitlist form submissions.
Tally - (tally.so, based in the European Union) hosts our feedback surveys and stores responses.
United States Census Bureau geocoder - receives an address you type, once, to turn it into a map point; we then discard the address.

Content partners that power what your screen shows receive at most the approximate, rounded coordinates of your screen's location, or a region identifier - never your name, email, or anything you typed. They are: Goalserve (sports scores), Geoapify (radar basemap), the National Weather Service (weather alerts), our weather data provider, the public International Space Station position feed, and Ticketmaster (nearby events). We may also disclose information if required by law. We do not sell your information and we do not share it for advertising.

How long we keep it

We keep waitlist information for as long as we are building toward and communicating about launch, and survey responses for as long as they usefully inform product decisions. We keep your account information and your screen setup for as long as your account exists. Anything a host edits or removes on a screen is overwritten in place: we keep no history, versions, or audit copies, so a cleared value has no afterlife in our live systems. Whenever something is removed - a cleared field, a deleted account - it leaves our live systems immediately; residual copies can persist briefly in encrypted platform backups, which expire within seven days. When you delete your account, we delete your data as described below. We may keep limited records where the law requires it, or where we need them to prevent fraud or abuse.

Your choices

Unsubscribe from our emails any time using the link in any message or by writing to support@novoraventures.co.
Email us to ask what information we hold about you, to correct it, or to have it deleted.
Location permission is never required: you can always type an address instead.

Deleting your account. You can delete your account from inside the Palmera app on the This Phone screen. Deleting removes your account and sign-in, every screen you configured, everything you set up on those screens, and your paired televisions, which are cleared and unpaired. It cannot be undone. The same is true one screen at a time: unpairing a television destroys that screen and everything set up on it, and it cannot be recovered - know that before you unpair or delete, not after. Deletion takes effect in our live systems immediately; residual copies in encrypted platform backups expire within seven days. Two small technical footnotes, so this policy overstates nothing: after a television is unpaired, an anonymous device record remains in our system that contains no personal data, and a television's already-issued access credential can remain technically valid for a short time after it is revoked, though the screen itself has already been cleared. You can also request deletion without installing the app at watchpalmera.com/delete-account.

Cookies

The site uses cookies necessary for it to function, plus basic visit analytics provided by our platform. You can control cookies through your browser settings. The app itself uses no cookies and no analytics.

Children

This site, our surveys, and the Palmera app are not directed to children under 13, and we do not knowingly collect personal information from them. Palmera screens are ambient displays that anyone in a room can see; they collect nothing from viewers.

Visitors outside the United States

Palmera is operated from the United States and your information is processed in the United States. Survey responses are first stored by our survey provider in the European Union and are then also processed by us in the United States.

Changes

If this policy changes, we will post the updated version here with a new effective date.